About Us

Superior traces its roots as a grower/shipper of Michigan vegetables to 1918. Originally a family owned company, Superior has grown over the last 100+ years into a diversified produce shipping, packing, repacking and sales organization. Superior originally focused on celery, grown by the Blauwkamp family. With incorporation and expansion in the early sixties, the Blauwkamp family began handling other local growers commodities. A 30,000 square foot distribution center soon followed. Sales increased throughout the Midwest and Southern destination points. Superior enlarged its capabilities to include packaging of celery for private labels and its own “Superior” label.

In 1993, Randy Vande Guchte started Superior Sales, Inc. With a vision of expanding sales, Superior handled more commodities, attracting additional customers, and provided a high degree of product quality, professionalism and customer service. In 1994, Superior Sales moved into a state-of-the-art distribution center enabling us to provide our customer more options and services. With the addition of a whole separate company, Superior Sales West, Inc. which consists of the Monterey California Headquarters. Sales offices in San Antonio, Walla Walla, & Nogales. With the addition of the Budd Lake sales office & the Texas warehouse, Superior Sales continues to be an industry leader.